In Germany, Austria, and Switzerland, the HSE24 Group operates through the channels HSE24, HSE24 Extra, and HSE24 Trend. In Italy, it operates through HSE24 and in Russia through the channel Shopping Live. The HSE24 Group closed the 2017 financial year with net sales of €821 million and a strong increase in profit. The Group currently has a workforce of about 1,400; including employees operating at call centers and logistic partner companies the Group creates more than 4,300 jobs.

From Teleshopping to Home Shopping

Having initially launched via TV in 1995, over the last 20 years we have developed into an omnichannel retailer who has a presence on all relevant channels – on TV, online, on the go, and on social media. We are the driver of innovation in modern home shopping thanks to our consistent and seamless platform networking. The cross-media presentation of topics and brands with lifestyle character is our unique selling proposition here. Very much in keeping with our consistent omnichannel strategy, customers decide when and how they would like to shop with us.

Excellent Customer Service and Clear Customer Orientation

We focus on personal service that is tailored to our customers. We regularly receive awards for this: